The Sri Lanka Tourism Development Authority (SLTDA) was formed as the apex body for Sri Lanka Tourism under Section 2 of the Tourism Act (No.
38 of 2005). The organization (Formally known as "Ceylon Tourist Board /
Sri Lanka Tourist Board / Sri Lanka Tourism Board ") is committed
towards transforming Sri Lanka to be Asia’s foremost tourism
destination. The SLTDA will strive to develop diverse, unique and
quality tourism services and products that would make Sri Lanka as a
unique destination, globally.
The SLTDA creatively uses its products, while ensuring optimization of
resources to efficiently and effectively serve the industry. Some of its
activities include identifying and developing tourist specific, unique
products and services, formulating and implementing Tourism Development
Guidelines, and facilitating and implementing the legal and
administrative process for new product and service development.
Sri Lanka has identified tourism as a vital area in the policy framework of defines by his excellences the president Mahinda Rajapaksha.
It has been identified as capable of effectively driving the country's
socio economic development. The program's vision for the tourism sector
is to make Sri Lanka the foremost leisure destination in the South Asian
Region. The program believes the human resources and natural and
cultural endowments values and ethos will be fundamental in transforming
Sri Lanka into a centre of excellence and offer tourists the highest
values of authentic experiences in its unique setting